Local - Regional Press Release
A local or regional press release is as you define
it…counties, state, states or region of a country.
The largest target a press release can be is an area or section of a
country such as Central. The smaller the target region the more
likely we would send your press release to almost all media outlets
in that area. For instance if your target is the City Atlanta GA and
the surrounding counties (greater than 30miles) we would send your
news to every media outlet in that region, major news outlets and
smaller news outlets. If your target is the Deep South or the New York Tri State
area your release could target as much as 5000+ outlets in those areas.
the larger the region, the more media outlets you would reach.
If your release targets just the area around your town within a 30
to 75 (rural areas) mile radius, see our 'Local
As the region increases in size we target larger outlets, excluding
the smaller ones. So if your release is only applicable to a small
local area you should specify your target like this: Chicago IL,
miles. This will insure you get optimal results.
All regional press releases will also get their news sent to a small
number of national and international outlets as well, based on the
content of the press release - and if the larger media outlet syndicates
their news into a region we may target that national or
international media source.
Largest Regions We Distribute To
New England: ME, VT, NH, MA, RI
Metro Tri State: NY, CT, NJ
Mid Atlantic: PA, DE, MD, VA, WV, DC
Deep South: NC, SC, GA, AL
Mississippi Region: MS, LA, AR
South Central: TN, KY
Central: OH, MI. IN, IL
North Central: WI, MN, ND, SD
Heartland: MO, IA, NE, KS, OK
Mountain: UT,CO, WY, ID, MT
South West: AZ, NM
North West: OR, WA
Caribbean: PR, VI
We target the media based on the content of your press release, the
target categories you specify and any media outlets you identify. If
you would like to target a specific trade group, magazine, radio
show. etc., let us know; it will help us identify your target media
groups...We will enter them into the database and that will give us
related groups you may not have thought about.
You should give us and the media as much lead time as you can, the
longer the better. That said, we can get your news out with our same
day press release distribution service at no additional cost.
We have a no charge process; we'll help you craft your release. We will also edit your
press release for you when you place an order for no additional
charge...providing you have a good outline of what you want to say
and have relevant copy we can look at, like your website. In most
cases relevant copy is available.
After reading your
- We enter keywords and phrases from your press release and
news outlets you would like to target into our database. This
will tell us what media outlets have written or talked about
your subject matter and what reporter, producer, host,
journalist, etc. covers your news.
- We will target the media outlets that have written, spoken,
or aired news similar to subject matter in the last 90 days.
- We will target media outlets that write or talk about your
- Each press release is sent by itself to the individual
reporter, reviewer, host, producer, etc..
- Every release is personally handled by one of our editors.
Human interaction and input is what sets us aside from our
competitors. We take the time to optimize each press release for
Note: You may add
adjacent states to a region, the only exception to this are Florida,
California, Alaska, Hawaii, Puerto Rico / U.S. Virgin Islands and Texas;
these states are always considered a separate region.
For instance, you may add NJ and NY to the the Mid
Atlantic or Mississippi and Louisiana to the Deep South or Nevada to California.
us know when you email us your release. Example: Add Oklahoma to my Texas
For larger distributions please use our 'National Press Release'.
For local press release distributions use our 'Local
You may define a National Press Release by regions as
well. Example: NY, FL and CA.
Sent To Online Media Outlets,
Broadcast, TV, Newspapers, Trade Journals, Magazines, News Wire
& More USA
Specify your target region on the order form, add any